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On October 23, t.A.T.u. appeared on Vladimir t.a.t.u. nude Polupanov's "The 7 Premieres" to promote their new album. They are also the subjects of an ongoing mini-reality series on the website Russia.ru. The show follows the girls in their daily lives, much like 2006's "t.A.T.u. Expedition."^[16]

On October 28, 2008 "Happy Smiles" was released internationally nina friederike gnädig pics on the iTunes and Amazon music stores.

On September 12, 2007 the group released the concert DVD "Truth." It was the group's first release since leaving Universal. In late 2007, "Beliy Plaschik," the lead single from their upcoming Russian-language album was released. The project was then known as "Upravleniye Otbrosami," which translates to "Waste Management." The second single, "220," made its radio premiere in May 2008 and the music video was released on their official YouTube channel on June 5, 2008. "Beliy Plaschik" and "220" were the main attractions on a special release known as "Hyperion-Plate," the first-ever EP from the band. The EP was released on May 8, 2008 and featured multimedia content including music, video, ringtones, wallpapers, and more. To promote the EP and their forthcoming album, t.A.T.u. performed live shows in Russia, Germany, France, Dubai, Italy, Egypt, and the United neldel States.